Will domain registration changes ding me in Google?

Will domain registration changes ding me in Google? - answered by Matt Cutts

Matt's answer:

CUTTS: Hello. We have a question from Scott Clark in Lexington, Kentucky. Scott says, “When you move a domain from one registrar to another or your registrant information changes very slightly, for example, a new phone number, will Google ding you for instability at the registrar?” And my answer is, “No, probably not.” Certainly, people need to change their information. Sometimes they change registrars. That’s completely normal. That’s completely, you know, expected behavior. The only times that we try to really keep an eye on that is, you know, if we think someone as a spammer might be trying to buy someone’s domain only for the links or, you know, buying an expired domain or something like that. But there’s plenty of times, you know, when you’re switching to a new address, you’re switching into a new phone number where it does make complete sense that all that information does need to change. So we try to be very smart about it and you should never see any differences if you’re just a regular person. And the hope is, you know, if you’re trying to do something sneaky or spammy, then we might pay a little bit of a closer eye. But in the typical case, I really wouldn’t worry about it.

by Matt Cutts - Google's Head of Search Quality Team


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